EPISODE 84: Why Your Ideal Client Avatar Isn’t Working and What to Do Instead

I just got married (!!), and today I’m back behind the mic with a mix of wedding stories and marketing gold. In this episode, I’m breaking down something I’ve been testing and teaching lately that’s helped my mastermind clients go way deeper in their content without overthinking it.

We’re talking about how to:

  • Ditch the overly specific client avatar that’s slowing you down

  • Use real “person types” to make your marketing 10x clearer

  • Find five micro-moments your ideal client is struggling with

  • Make your next post speak directly to the person who’s ready to buy

You don’t need to do more interviews. You don’t need to niche down into a corner. You just need to start paying attention to what people are really going through.

Email [email protected] if you have any questions!

🎯 Want the free worksheet that goes with this episode? Grab it below!

Worksheet: https://link.fgfunnels.com/widget/form/yDEfDkL13dJQzK4FvXkX 

Here is the link to Book A Consult Call: https://app.acuityscheduling.com/schedule.php?owner=20287459&appointmentType=21873237

Here’s the Testimonial Template:  https://go.meganwingcoaching.com/testimonialtemplate  

 

Here’s the link to join Marketing Systems (0-$10k): https://go.meganwingcoaching.com/msp-checkout  

Here’s the link to join the Scaling Systems Mastermind ($10-$100k+): https://go.meganwingcoaching.com/scalingsystemsmastermind

Next

Episode 83: From Emily’s first $20k month to Amy’s first Pay-in-Full Client 48 hours after our consult call