Selling isn’t about CONVINCING it’s about CLARITY
That awkward moment in sales calls can be avoided by asking CLEARER QUESTIONS.
You know, that moment in a sales call where someone is telling you EVERYTHING that you can help them with, pouring out their heart to you, and sharing their goals…. And you get OVERWHELMED and don’t know where to start convincing/ communicating that you can them.
So you grab at a couple of things without making much sense… See the disconnect in their faces, and then they’re like… yeah… not now…
And you’re like, “SH*T I COULD HAVE HELPED THAT PERSON.”
Well, that was my story for the first year and a half (been there, done that, made the program to prevent that haha).
Instead, I want you to have 4-5 really clear PILLARS related to your business that you can DIRECTLY help them with and ask them questions about each.
As a career coach, one of my pillars was “TIME MANAGEMENT” and I would ask in the sales call where are you NOW with “time management” and where do you WANT TO BE in 6 months from now with “time management.”
Calendaring and scheduling was something I knew was a STRENGTH of mine and I knew I wanted to teach my clients how to create that time freedom in their lives so TIME MANAGEMENT became a CORE PILLAR OF MY BUSINESS.
That SPECIFICITY is what gives you the CLARITY to COMMUNICATE and show that awesome human in front of you that you can help them!
Instead of trying to convince them that you’re a good fit you’ll just clearly communicate and show them that YOU CAN HELP THEM!
*trust me your conversion rates will thank you!
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Have questions? Drop them below!